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JTM Experience #1 · 13–20 November 2026 · Essaouira, Morocco

What if one week could change more than your location?

Golden hour on the Essaouira coast

Seven days on the Moroccan coast. Ten women. One quiet, carefully arranged invitation to slow down.

Apply now

A letter from the founder

JTM was created for those who want more than just another vacation.

Those who want to slow down. Step outside their comfort zone. Experience a different culture. Reconnect with themselves. And create memories that stay with them long after returning home.

Essaouira is one of Morocco's most authentic coastal towns. A place where the ocean meets tradition, where life moves a little slower, and where every day invites you to be present.

Everything has been carefully arranged so you can simply arrive, let go of the planning, and fully experience the journey.

This is more than travel. This is the JTM Experience.

I'm looking forward to welcoming you to Morocco

Christa

Founder — JTM

The four pillars

Every day is built around four pillars.

01

Move

Start your mornings with movement, fresh sea air and energy. Wake up your body and prepare for a new day.

02

Experience

Discover beautiful, authentic Morocco. Meet local people, explore hidden places and experience the culture.

03

Reflect

Slow down. Disconnect from everyday life. Create space to think, breathe and simply be present.

04

Connect

Build meaningful connections with yourself, the women around you and the beauty of Morocco.

What's included

Everything, arranged.

  • Return flight
  • Return airport transfers
  • Luxury private villa with pool
  • Private cook
  • Daily breakfast & dinner
  • Welcome JTM goodie bag
  • All activities listed in the program
  • One relaxing massage
  • Full guidance throughout the week

Not included

A few things stay yours.

  • ·Travel insurance
  • ·Personal expenses
  • ·Souvenirs
  • ·Anything outside the program

Experiences

What the week holds.

  • Morning workouts & beach walks
  • Quad adventure
  • Explore the medina & local souks
  • Surfing class
  • Moroccan tea moments & campfire reflections
  • Medina dinner
  • Sunrise & sunset moments
  • Sunset horse ride
  • Local family experiences

The 8-day program

Eight days, unhurried.

Day 1

Arrival

  • Arrival in Morocco
  • Airport transfer
  • Villa check-in
  • Welcome dinner
  • JTM goodie bag
  • Moroccan tea moment together

Day 2

Ocean

  • Morning movement
  • Breakfast together
  • Surf lesson
  • Lunch by the ocean
  • Beach walk
  • Dinner together
  • Sunset talk

Day 3

Culture

  • Morning movement
  • Breakfast together
  • Souk experience
  • Dinner with a local family
  • Campfire reflection

Day 4

Adventure

  • Morning movement
  • Breakfast together
  • Pool day
  • Quad adventure by sunset
  • Hidden beaches
  • Dinner together

Day 5

Connect

  • Morning movement
  • Breakfast together
  • Local family experience
  • Horse riding at sunset
  • Reflection evening

Day 6

Medina

  • Morning movement
  • Breakfast together
  • Beach walk
  • Explore the medina
  • Shopping
  • Traditional Moroccan dinner

Day 7

Rest

  • Morning movement
  • Breakfast together
  • Relaxing massage
  • Free time
  • Closing dinner
  • Sharing memories

Day 8

Farewell

  • Goodbye breakfast
  • Airport transfer
  • Return home

The program may vary slightly depending on weather and local opportunities.

Moments

A few glimpses of the week.

Essaouira harbor
Essaouira harbor
Sunset horse ride
Sunset horse ride
Together, at sunset
Together, at sunset
Dinner, shared
Dinner, shared
Moroccan tea moment
Moroccan tea moment
Quad ride at sunset
Quad ride at sunset
Essaouira ramparts
Essaouira ramparts
Medina alley
Medina alley
Souk colors
Souk colors
Surf class, Essaouira
Surf class, Essaouira
A disposable film camera in soft warm light

The JTM camera mission

27 photos.

For one week, you'll receive a disposable camera. Just 27 photos.

No unlimited storage. No endless scrolling. No taking hundreds of pictures hoping one turns out perfect.

Just 27 moments. Choose them wisely.

Your mission

Don't photograph what looks beautiful. Photograph what changes you.

Capture the moments that made you pause. The people you connected with. The conversations you'll remember. The version of yourself you met along the way.

After the week, develop your photos. Send me your favorites. Together we'll tell the story of JTM Experience #1 through the eyes of the women who lived it.

Your investment

An intimate group of ten.

Shared room

Own bed

€1895

Private room

Own room · limited

€2295

Deposit

Secures your place

€500

Maximum 10 women. This intimate group has been intentionally kept small to create meaningful connections and a personal experience. Your place is confirmed after your application is approved and the deposit has been received.

Questions

Answered.

The JTM principle

Say yes.

To what scares you.

To what excites you.

To what you've never done before.

To the person you'll only meet outside your comfort zone.

Sometimes one yes changes everything.

Two women walking together on the Moroccan coast at sunset

Applications are now open

JTM Experience #1

Only 10 women will be part of this first edition.

If you're ready to say yes to something different — this is your invitation.

13–20 November 2026

Essaouira, Morocco

Experience Morocco. Return home different.

Apply for JTM #1